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Koleen Cavanaugh

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Koleen Cavanaugh, vice president of marketing at Independence Blue Cross, leads a robust marketing campaign to promote their vast array of products. Photo: Peter Fitzpatrick / AL DÍA News

During an interview with AL DÍA, Koleen Cavanaugh, vice president of marketing at Independence, highlighted the importance of health insurance, how the organizations reaches more consumers, expansion coverage, and more.